These small pop-up messages are sent to users' devices from a mobile app and can be viewed from the device's lock screen when an app is not currently in use. Unlike other communication channels like email, push notifications are designed to be seen in real time and often trigger immediate engagement. They can be used to convey reminders, updates, promotions and more.
While mobile push notifications are sent to smartphone users via a mobile app, web push notifications are sent via a web browser from a website to the user's desktop or mobile device.
While mobile push notifications are sent to smartphone users via a mobile app, web push notifications are sent via a web browser from a website to the user's desktop or mobile device.
To better understand how notifications look on popular devices, create your own notification using our push notification viewer.